Which Social Media site is the best for monetizing?  How many sites are you on?  I've been party to a few conversations - better term, squabbles - about this lately.  I'm surprised at how adamant users become in promoting their favorite. The big contenders are Twitter, Facebook, LinkedIn, YouTube. Which one is best?  How many do you use? Well, I've got the answer.

 

The answer is none of them, all of them, and some I didn't even list.  What I see happening is that users gravitate to the site(s) where they feel most comfortable.  And that's where they 'work it.'  That's great if all you want from a site is the social community.

 

But if you're looking to maximize and monetize (what I call ‘Remembering Your M&Ms) your business, platform, or expertise, choosing a site based on comfortability or fun may be all wrong.

Comment (4) Read More...